The ACM Party for a Cause Festival marks the first major event offering by The Linq, an open-air shopping and entertainment district, and is expected to draw tens of thousands of country music fans April 4 and 5 to the Las Vegas Strip.
The two-day festival, headlined by country music stars Rascal Flatts and Keith Urban, is planned for The Linq’s event space between its valet and Koval Lane.
“Fans nationwide plan their vacations around ACM events, and they will be blown away by The Linq and all that Caesars has put into the property,” said Academy of Country Music CEO Bob Romeo in a statement. “We’re privileged to be the first event in this very special space.”
Friday’s lineup also includes Will Hoge, Charlie Worsham, Chase Rice, Danielle Bradbery, Justin Moore and Florida Georgia Line.
On Saturday, the lineup includes Austin Webb, Leah Turner, Jon Pardi, Max Impact, Joel Crouse, Dan + Shay, Tyler Farr, American Young, Natalie Stovall and The Drive, The Swan Brothers, Love and Theft, Parmalee, Brett Eldredge, Kip Moore and Lee Brice.
The ACM New Artist of the Year nominees will be announced Saturday night at the festival.
Some 20,000 people are expected to attend the ACM music festival, The Linq vice president Jon Gray told Vegas.com.
“It will be a really incredible show,” Gray said.
Although music is the main draw to the festival, it also offers many activities, including a bow hunting demonstration with country singers Luke Bryan and Justin Moore at 10 a.m. Saturday just outside the gates; a fun zone that includes a mechanical bull and bungee jumping; an expo marketplace; a beer garden and food trucks; a Jack Daniel’s experience that offers “tours” of the whiskey’s home of Lynchburg, Tenn., and the distillery for those age 21 and older; and the Dodge monster truck, the “Raminator.”
Friday’s lineup benefits Outnumber Hunger, a charity that helps Feeding America provide meals for community food banks. Attendees will have the chance to donate to the cause at special activities on festival grounds.
Saturday’s lineup benefits Folds of Honor, the Navy Seal Foundation, Nellis AFB Force Support Squadron, Team Rubicon and Wounded Warrior Project.
The festival will be located just east of The Linq and the High Roller observation wheel, on the corner of Koval Lane and Winnick Avenue.
Gates are open 4 p.m. to midnight Friday and noon to 2 a.m. Saturday. Tickets start at $73.50.